Lovers of the oldest spread product Blueband in Kisumu and nationwide might not be seeing it anymore in supermarkets or retail stores. The brand which is owned by a Dutch-British transnational consumer goods company Unilever has already sold off its margarine unit. Unilever CEO Paul Polman announced that Unilever is considering getting rid of its margarine branch. That means Blueband as part of the margarine brands from Unilever may soon be a thing of the past.
Margarine has been part of the Unilever range since the company was established in 1930. Three years ago the product was placed in a separate business unit. And now it may be sold.
It has been a long and eventful journey for the margarine. “After a long history in Unilever, we have decided that the future of the margarine business now lies outside the group,” chief executive Paul Polman said in a statement.
So for lovers of this blast from the past margarine, you must start having other options.
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